The main issue with the original 3ICE website was that it didn't has a consistent design system. This led to a massive excess of classes and inconsistent sizes on nearly every element, not to mention a severe lack of responsiveness. The old 3ICE website also did not utilize the Webflow CMS either so there was a lot of missing ease of use that could be built out for ongoing SEO and maintenance. Lastly, the old website had numerous section with text added to the image prior to upload which made the site non-ADA compliant and hurt responsiveness on nearly every page.
The freshly built 3ICE Webflow was built from the ground up using the Finsweet Client-First design system for consistent branding and responsiveness throughout each page. In addition to the overall clean up, our Webflow experts also implemented numerous 3rd party apps, integrations, as well as custom code to take the overall functionality to the next level! Lastly, our team built out a complex CMS system to help to drastically reduce the time needed for ongoing maintenance and updates.