The old Greater Goods website was riddled with layout and functionality error that made shopping tricky. The website didn't offer much information about the different roasts which created quite a bit of confusion as people looked through the different coffees. Plus, the old website was not focused on content marketing throughout the pages to make people crave their next cup of coffee.
The all new Greater Goods Coffee Roasting website was built to create a memorable experience while making shoppers mouth's water for their next mug of of delicious coffee. The new site was built custom from the ground up and creates a huge emphasis on ease of use and customer experience. to drive conversions by making it easy for people to know which coffee to order.